Communications and Marketing Office
The Communications and Marketing Team focuses on the promotion of the College to various constituents through the coordination of print and electronic media, web communications and marketing to enhance MCLA's stature and value to its external and internal audiences.
Working with all College offices and departments, the team's responsibilities include development of marketing collateral, brand stewardship, positioning in the marketplace, press relations, and communications strategies through print and social media to support the College's mission and vision, programs and services.
The office responds to questions from reporters and editors, promotes MCLA to the media, and maintains a digest of the latest news coverage about the College. For more information, please contact Bernadette Alden, Director of Communications and Marketing at 413.662.5203. For web-related inquiries, please contact Steve Pesola, Web Communications Manager at 413.662.5073. For questions related to social media, please contact Francesca Shanks, Social Media and Marketing Manager, at 413.662.5263.